In her 35-plus years with top global companies, Fran has developed keen insights into customers and markets that have enabled successful brand launches across various industries in North America and worldwide. She understands the marketing/branding process from start to finish and how investing in a robust, well-planned marketing/brand strategy delivers the ROI businesses want to achieve.

She has held senior marketing and communications management positions with the DuPont Company, Ingersoll Rand and BASF. Her experience covers a range of diverse industries, among them agriculture (crop protection chemicals and plant biotechnology), chemicals (enzymes/white biotechnology), security and safety products for the commercial/construction industries, and high-performance fibers used in professional sports and the apparel/fashion industry.

Always on the client side, Fran has worked with some of the largest advertising and PR agencies, enjoying the reputation of “best client” due to her effective collaboration with both agency and internal marketing teams.

She has been recognized with numerous awards including: Dupont Excellence Marketing Planning & Crisis Management Awards, ADDY and National NAMA brand campaign awards, and most recently a PRSA Silver Anvil Award as the leader of a team delivering excellence in a reputation/brand management campaign.